From customer insights to campaign performance to AI-powered modeling, our analytics services are built to guide decisions, surface opportunities, and prove what’s working. Whether you're exploring new strategies or doubling down on what performs, we’ll help you turn data into a clear next step.

Know more about your customers.

• Demographic, geographic & lifestyle profiling

• Purchase behavior and channel preferences

• Lifecycle reporting

• Customer segmentation

Forecast future behavior.

• Propensity models (response, purchase, churn)

• RFM modeling & value-based segments

• Next-best action modeling 

• AI-powered targeting

Build smarter tests that lead to clearer decisions.

• A/B and multivariate test planning

• Offer, timing, creative, and channel comparisons

• Control group design and setup

• AI-assisted test design

Uncover what’s driving revenue.

• Margin, sales, and response modeling

• Churn scoring

• Campaign-specific lift analysis

• Designed to measure true incrementality

Get a clean read on what's working and why.

• Last-touch and multi-touch attribution

• Media mix modeling (MMM) 

• Campaign response analysis

• Insights that tie performance to revenue

Get a clear view of the metrics that matter. 

• Custom dashboards and automated reporting

• Visualizations designed for marketers

• Easy access to real-time performance

• Built for faster, more confident decision-making